4 Ways to Improve Communication

Feb 7

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you're at the movie...

Continue Reading

5 Ways to Boost Employee Morale

Jan 16

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

Continue Reading

What’s Up With Unboxing Videos? The Trend You Must Try

Dec 2, 2025

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

Continue Reading

Product Safety: What You Need to Know

Aug 27, 2025

No matter what they're purchasing, no one wants their products to be unsafe – it's a no-brainer! In the United States, there are several different product safety regulations that promotional ...

Continue Reading

9 Useful Apps for Sales & Marketing Professionals

May 18, 2025

Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...

Continue Reading

16 Ways Color Affects Your Branding and Marketing

Nov 21, 2024

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

Continue Reading

Leading the Workplace: How to Develop Your Leadership Skills

Nov 14, 2024

Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we've got good news for you. No matter what your current position is lik...

Continue Reading

Generation Z vs. Millennials: What’s the Difference?

Oct 31, 2024

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...

Continue Reading

How to Make Rush Orders Less Stressful

Sep 10, 2024

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that's okay! Getting your order in last minute doesn't me...

Continue Reading

Imprint Everything: A Guide to Printing Methods

Aug 27, 2024

Once you've found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decorati...

Continue Reading

6 Things You're Missing Out on by Not Using Promotional Products

Aug 5, 2024

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

Continue Reading

Advice for Getting the Most Out of a Business Trip

Feb 5, 2024

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

Continue Reading

How to Juggle Work and Life Balance Like a Boss

Jan 15, 2024

Sometimes life gets hard. You don't have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can ge...

Continue Reading

The Secrets to Attracting Ideal Customers

Jan 7, 2024

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting yo...

Continue Reading

5 Fail-Proof Ideas for Your Business Instagram

Dec 31, 2023

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

Continue Reading

5 Healthy Tips for Business Trips

Dec 1, 2023

So, you're traveling for work again. There are only 365 days in the year, can you recall how many days you've been on the road? It doesn't matter if you are traveling internationally to Hong Kong,...

Continue Reading

7 Ways to Instantly Make Your Website More User-Friendly

Oct 10, 2023

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

Continue Reading

Graphic Design Terms Everyone Should Know

Sep 25, 2023

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

Continue Reading

8 Graphic Design Mistakes to Avoid

Aug 20, 2023

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

Continue Reading

The Power of Perceived Value

Aug 12, 2023

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

Continue Reading

Branding 101: Let’s Talk Logos

Apr 10, 2023

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

Continue Reading

Your Guide to Promotional Shirts

Jan 28, 2023

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

Continue Reading

How One Hour Can Determine Your Success

Dec 23, 2022

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...

Continue Reading

How to Manage the Workload of a Leader

May 7, 2022

We all have a superstar in the office. They're the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym every d...

Continue Reading

How to Choose Uniforms the Whole Team Will Love

Apr 29, 2022

If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common &nd...

Continue Reading

The Power of Promo: Why People Love Freebies

Apr 7, 2022

Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...

Continue Reading

Corporate Social Responsibility and the Beauty of Giving Back

Jan 9, 2022

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn't it? But it doesn't h...

Continue Reading

Your Brand Is Your Business - Market It!

Oct 20, 2021

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

Continue Reading

Customer Experience + Branding: The Relationship Goals of Marketing

Aug 2, 2021

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand's values. But the truth is, positive customer experiences can be difficul...

Continue Reading

6 Helpful Tips to Address Unhappy Customers

Jul 11, 2021

It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...

Continue Reading

Sustainability & Environmental Responsibility: Why it Matters

May 21, 2021

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

Continue Reading

6 Reasons You Need a Company Store

Apr 29, 2021

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

Continue Reading

Giving Back: The Importance of Corporate Social Responsibility

Apr 1, 2021

Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...

Continue Reading

Why You Need Promotional Products

Mar 24, 2021

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

Continue Reading
Close